Embassy Group

Embassy and Kirchhofer (jointly referred to as "Embassy Group") are a Swiss watch & jewellery retail group with a total of 18 boutique stores spread across Switzerland's largest tourism hubs (i.e. Lucerne, Interlaken, Zurich, and the Jungfraujoch). The Embassy Group sells prestigious watch and jewellery brands such as Cartier, Patek Philippe, Audemars Piguet, or Breguet as well as high-end cosmetics and leather goods and is currently the eighth largest watch retailer globally.

Investment Facts


Luxury Retail



Investment Date

2017 / 2018




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Related News

01/25/19 | Media report

The two Swiss luxury watch retailers Embassy (portfolio company of Bregal) and Kirchhofer become the strong number two in the industry (NZZ).

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05/09/17 | Bregal Telegram

Another Swiss company with long-standing tradition has entered a partnership with Bregal Unternehmerkapital. The acquisition of the majority stake in…

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